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Technical Territory Sales Representative

Location: Leduc, Alberta, Canada
Job ID: R0011730
Date Posted: Dec 1, 2022
Segment: Construction Machinery
Business Unit: Hitachi Construction Machinery
Company Name: H-E Parts International Canada Ltd.
Profession (Job Category): Sales, Marketing & Product Management
Job Type (Experience Level): Experienced
Job Schedule: Full time
Remote: No

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Ideal Candidate will reside in Edmonton AB or Oil Sands Region


The Territory Sales Representative (TSR) position will be responsible for the account management, and delivering of sales initiatives of HE Parts International (Canada) – Mining Solutions product and service offerings. These include the continuance, development and maintenance of customer relationships, as well as product presentation, both on a direct customer contact basis.

The TSR is required to develop & maintain strong customer relationships with the company’s existing customers, in the Oil Sands Region of Alberta; Major Oil Sands Mines & Related Contractors in AB (Primarly Fort McMurray & Edmonton areas). Focusing on our Mining Product Range, including Engines and Used Components (DOMEX Range)  This involves regular scheduled attendance at the customer locations, as planned with Sales Manager. Additionally, the TSR is also required to establish and develop new opportunities within this region. Up to 60% travel time may be required. 

It is the responsibility of every H-E Parts International, employee to insure a safe work environment.  All H-E Parts International, employees share the responsibility to insure at the end of the day we return home safely to our families.  Our safe work environment value surpasses all other responsibilities.


Safety – conduct all activities in a safe manner, utilizing PPE and adhering to company policy and alerting others regarding potential concerns. Safety is # 1. Sales budgeting, use of reporting systems (including SalesForce & Pronto), organization   of selling efforts, quoting, strategies and general communication amongst the company. Create, Develop and Maintain opportunity plans for all major accounts, as directed. Measurement and review with Sales Manager monthly/yearly verses plans. Develop a focused approach to training. Maintain on-going product development training Regular contact with all accounts in assigned territory. Travel for trade shows, cross selling or training as directed. Cross promote products & services from other H-E Parts International divisions. Ensuring proper use of company resources involved with selling. Some of these are; SalesForce, Pronto, Entertainment expenses, company intellectual property. Customer service meetings – be involved in reviewing backorder listing, customer core tracking, assistance with AR & invoicing issues, actions plans and managing follow-up. Pricing management – report, establish and sell on pricing strategies to achieve & exceed planned budget gross margin targets.


Position will be required to make decisions that will directly impact the department.


Position will require collaboration with Department Managers, other H-E Parts Int’l Sales, Accounting, Administration & Warehouse team Members, as well as current & potential customers and suppliers.


  • High School Diploma or GED is required.
  • Knowledge of Heavy Equipment in Mining, Construction, and Forestry is required
  • Excellent communication skills (Verbal and Written)
  • Embraces the use of technology and metrics in sales processes.
  • Strong knowledge of MS Office products including Outlook, PowerPoint and Excel, and current technology such as Social Media, Laptops, Tablets and smartphones is required.
  • Strong mechanical aptitude
  • Previous experience with CRM (Salesforce preferred) and ERP systems
  • Current Driver’s license in good standing.
  • A valid Passport


  • Post-Secondary Degree or Diploma in Business, Sales, Engineering or Heavy Equipment Trades
  • Experience in selling to Oil Sands Sites is preferred.
  • Heavy Equipment Technician (Apprentice, Journeyman or Red Seal)
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