Global Marketing Director

Description

H-E Parts is looking for a global head of Marketing!

Join a fast paced company with an entrepreneurial culture!

The Global Marketing Director will:

• Lead the Marketing function and organization globally and provide strategic direction to the function

• Collaborate closely with the Regional Sales Managers in developing global and regionally focused marketing campaigns.

• Ensure that Marketing plans, goals, and policies are consistent with established strategies and objectives as set out by the CEO or executive team.

• Organize/ oversee advertising and communication strategies and campaigns.

• Lead research and analytics of trends in the mining market, the company’s market share, potential for growth etc.

• Control and optimization of marketing budgets and resources

• Provide assistance analytics to the business owners regarding pricing.

• Monitor progress of campaigns using various metrics an provide performance reports

• Develop diverse marketing materials – brochures, press releases, website materials, etc

• Develop and lead internal communications process for the CEO and executive leadership .

• Ensure consistent pricing strategies and actions across the global organization.

• Linking up with Sales to provide them with specific value propositions and offerings for the targeted customer segments that are consistent with the sales regional business plans.

• Maintaining, documenting and disseminating knowledge about industry trends, opportunities, channels and competitors to support business development opportunities.

The ideal candidate will have:

• Bachelor's Degree

• 15+ years of experience in Marketing function

• Experience in industrial sector, heavy machinery or mining

• Experience with SalesForce

• Self-starter capable of leading, coordinating, & influencing cross-functional teams.

• Excellent leadership and organizational skills

• Strong communicator and interpersonal skills

• Customer oriented approach

• Familiar with social media and web analytics

• Ability to travel internationally

• Domestic and International Travel approximately 30% of time

• Experience with inside sales and sales support (preferred)

• MBA (preferred)

• International experience (preferred)