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Head of Global External Communication & Marketing

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Location: London, England, United Kingdom
Job ID: 45197
Date Posted: Mar 9, 2020
Segment: Mobility
Business Unit: Hitachi Rail
Company Name: Hitachi Rail Limited
Profession (Job Category): Corporate Affairs
Job Type (Experience Level): Experienced
Job Schedule: Full-time
Remote: No

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Description

 

 

Are you a Communication and Marketing leader with a passion for driving strategy and programmes within complex global businesses? Are you excited about working for a world-renowned brand at a moment of exceptional international expansion, alongside colleagues from the UK, Europe and Japan? Come and join us on this exciting journey!

 

As a global provider of total railway solutions, Hitachi Rail has a growing international presence and product range. We are leading the largest rail modernisation project in UK history and delivering the next generation of rolling stock, signalling and railway products across five continents. We are working to Inspire the Next – and this is your chance to be part of it.

 

Your new role

 

In this exciting new role you will be responsible for overseeing the external communication and marketing activities for the business at a global level. Whilst promoting the company’s mission, products, image and values, you will be driving the strategy for external communications and corporate brand, in alignment with business objectives.

 

Specifically, you will be responsible for the following deliverables:

 

Drive and define the guidelines of an integrated global external communication and marketing strategy in collaboration with regional marketing and external communication units and in alignment with business Strategy and the whole Hitachi Group guidelines.

 

Collaborate and support all relevant business units by monitoring external global trends and global stakeholders feedbacks in order to ensure that the company is positioned for success, its value is understood and its reputation is protected.

 

Ensure the definition of a global external communication and marketing reference framework aimed at standardise the Company global practises and processes related to external communication and marketing activities.

 

Ensure the collection, global consolidation and monitoring of the External  Communication and marketing budget.

 

Ensure the definition of the Company global Social Media Strategy in collaboration with all relevant organisational units and in compliance with the Hitachi Group relevant guidelines.

 

Ensure the definition of common global external communication and marketing platforms guarantying the cross regional collaboration and knowledge sharing at a global level.

 

Ensure the Company point of contact towards Hitachi Corporate Ltd on all global external communication and marketing matters.

 

Ensure the definition, implementation and coordination of the activities related to the organization of the Company’s global external communication events and exhibitions.

 

Ensure the Company crisis communication process, according to the company’s procedure.

 

Proactively advice and support Regional Business activities and all relevant company Functions on matters related to global External Communication and marketing.

 

Ensure the development of global promotional material in collaboration with regional marketing and external communication units.

 

About you

 

In order to be successful in this role, you will need to demonstrate the following traits and attributes:

 

Substantial experience working in an international fast paced business with proven track record of managing comprehensive strategic external communications programs;

 

A passionate communicator who acts as business partner to all related functions with effective hands-on capability;


A mature team player with demonstrated leadership to be able to work with cross function, international teams and multiple external stakeholders;

 

Knowledge of public relations, interests of corporations, acquired through regular contact with those organizations

 

Ability of forming solid, meaningful and lasting relationships with critical external stakeholders, acting as a brand and business ambassador;

 

Excellent written and verbal skills with fluency in business English and, ideally, other languages

 

Qualifications

Relevant degree or equivalent experience


Why Hitachi Rail?


At Hitachi Rail you will find a passionate and collaborative environment. We operate according to our values of Harmony, Sincerity and Pioneering Spirit. As such, we work closely as a team and empower our colleagues to take ownership and become creative in our pursuit of excellence. We take pride in the contribution we make to society and we always act with integrity and fairness towards our customers, suppliers and colleagues.


We offer a competitive salary and a generous benefits package. This includes a pension scheme with contributions up to 9%, health insurance, up to 28 days of annual leave and many more perks for you to choose from within a flexible plan that will meet your specific needs and lifestyle.


If you like the sound of the above and feel energised by the idea of joining a great brand at a moment of exciting expansion, please apply now. We look forward to hearing from you!


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