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Senior Web Analyst

Location: Pune India
Job ID: 1006458HV
Date Posted: Jul 16, 2020
Segment: IT
Business Unit: Hitachi Vantara
Company Name: Hitachi Vantara Corporation
Job Type (Experience Level): Experienced
Job Schedule: Full-time

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The Company

Hitachi Vantara, a wholly-owned subsidiary of Hitachi, Ltd., guides our customers from what's now to what's next by solving their digital challenges. Working alongside each customer, we apply our unmatched industrial and digital capabilities to their data and applications to benefit both business and society. More than 80% of the Fortune 100 trust Hitachi Vantara to help them develop new revenue streams, unlock competitive advantages, lower costs, enhance customer experiences, and deliver social and environmental value.

Responsibilities
  • Assist in developing the strategies and execute key initiatives for B2B web site conversion improvements
  • Provides regular reports enterprise wide on website performance/provides reports
  • Create digital dashboards and performance summary reports for various business units and management
  • Participate in online product and program development to ensure tracking and measurement of new products and establish baseline performance expectations
  • Work with advertising agency and members of the marketing team to identify opportunities to improve ad performance, promotions and web/store sales
  • Make recommendations to senior management on ways to improve the website
  • Support the web manager in creating web reports, defining/reviewing KPI's, providing insights and suggestions into future enhancements
  • Responsible for developing and maintaining reference material and documentation, including user guide/help sites
  • Proactively identify and implement actions to improve forecasting and reporting processes and overall forecasting accuracy
  • Knowledge of or familiarity with online marketing; measurement, ad serving, and media buying

Qualifications
  • Strong analytical skills
  • Must be certified in Adobe Analytics
  • Preferably certified in Google Analytics
  • Preferably certified in Tealium
  • Bachelor-s degree in Marketing, Statistics, Computer Science or other related field
  • 6+ years of data mining and analysis experience
  • Strong verbal and visual communication skills to present and explain insights
  • Excellent attention to detail and accuracy
  • Ability to work effectively with different people in engineering, marketing and creative fields


We are an equal opportunity employer. All applicants will be considered for employment without attention to age, race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.
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