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North America Field Marketing Manager

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Location: Remote
Job ID: 1017219HV
Date Posted: May 24, 2022
Segment: IT
Business Unit: Hitachi Vantara
Company Name: Hitachi Vantara Corporation
Profession (Job Category): Sales, Marketing & Product Management
Remote: Yes

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Meet our Team

US REMOTE

We are an inclusive, highly collaborative organization whose people drive our innovation advantage. Diversity and individuality are welcomed and celebrated and we're looking for like-minded, passionate and driven people to join us. We know that people are our biggest and most important asset so we have worked hard to create a creative culture where you can come to work, be yourself and be successful.

If you'd like to be part of a supportive, successful team who cares about powering social good, developing new revenue streams and improving customer experiences then we'd love to hear from you.
Generous packages of benefits are available including (but not limited to) flexible working, a generous pension and private healthcare.

Find out why data is in our DNA and makes Hitachi one of the Top 100 Global Innovators at hitachivantara.com and follow us at LinkedIn.com

What you'll be doing

Hitachi Vantara is looking for a marketer to fill the role of Field Marketing Manager within our Americas Field Marketing team. The Marketing Manager will be responsible for helping to execute effective marketing programs, assisting with campaign development, analyzing the effectiveness of each campaign and developing our lead generation programs. This candidate will collaborate and work alongside our go-to-market campaign leaders within the Americas region but also within our global campaigns team to execute programs that fit within the priorities of our Americas sales teams. The successful candidate will play an integral role in building and assisting with the launch of campaigns within our US & Canada region and helping to drive revenue growth for our Americas sales teams.

What you bring to the team

• Develop marketing strategies for projects, including multi-channel integrated programs
• Ability to work closely with global campaigns teams, program leaders, and sales teams for development and implementation of programs in multiple regions.
• Ability to take direction to help build and launch lead generation programs
• Ability to manage, analyze, and report on campaign efficiency
• Ensure creative marketing materials undergo regular review and adhere to brand guidelines
• Develop and communicate marketing plans, campaign results and project recommendations to senior management
• Collaborate with cross-channel marketing colleagues to build integrated programs that complement campaigns and overall objectives to drive sales revenue and generate overall demand

It would be great to hear from you if you have the following skills:
• Experience in building the strategy for integrated marketing programs including but not limited to: email campaigns, virtual and physical events, nurturing programs, digital and social media programs, etc.
• Bachelor's Degree in Marketing, Advertising, Communication, or related discipline
• 5+ years experience in a B2B marketing field or programs role
• Previous knowledge and experience with email marketing applications, Marketo experience is a plus (html coding is not required)
• Experience working within a sales CRM platform like SalesForce
• Ability to work well in a fast-paced, collaborate environment
• Ability to take direction from team mates but also work independently
• Excellent analytical, communication, and presentation skills
• Ability to collaborate with colleagues remotely in multiple time zones

For Colorado only (as required by the Colorado Equal Pay Act): The expected salary for this position in our Colorado office is $90,000 - $100,000. Pay is determined based on a variety of factors including, but not limited to, depth of experience in the practice area. Employees are eligible to participate in Hitachi Vantara's variable pay program, subject to the program's conditions and restrictions.

Our Company

Hitachi Vantara is part of the Global Hitachi family. We balance innovation with an open, friendly culture and the backing of a long-established parent company, known for its ethical reputation. We guide customers from what's now to what's next by unlocking the value of their data and applications to solve their digital challenges, achieving outcomes that benefit both business and society.

Our people are our biggest asset, they drive our innovation advantage as we strive to offer a flexible and collaborative workplace where they can thrive. Diversity of thought is welcomed and our employee base is represented by several active Employee Resource Group communities. We offer industry leading benefits packages (flexible working, generous pension and private healthcare) and promote a creative and inclusive culture. If driving real change gives you a sense of pride and you are passionate about powering social good, we'd love to hear from you.

With Japanese Roots Going Back Over 100 Years, Our Culture Is Founded On The Values Of Our Parent Company Expressed As The Hitachi Spirit

We are proud to say we are an equal opportunity employer and welcome all applicants for employment without attention to race, colour, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.

Wa - Harmony, Trust, Respect

Makoto - Sincerity, Fairness, Honesty, Integrity

Kaitakusha-Seishin - Pioneering Spirit, Challenge
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